Software shaped like your operation
Dashboards, portals, and internal tools that replace the spreadsheet your operation is currently held together by.
Custom Web Applications
Every growing operation reaches the point where a spreadsheet has quietly become the system of record. It works, right up until two people edit it at once, or someone needs a number nobody thought to track, or the person who wrote the formulas leaves.
A custom web application is what replaces it: the same process, now with permissions, a record of who changed what, and reports built around the decisions your team makes on a Monday morning rather than the ones a generic dashboard assumed you would care about.
We start by mapping the process you actually run, not the one in the handbook. Software that automates a broken process only breaks it faster.
What you get
- Role-based accounts and permissions
- Reporting views built around the decisions you actually make
- Imports and exports for the systems you already run
- Audit trail on every write
Typical stack
- Next.js
- PostgreSQL
- Prisma
- Auth
Signs you need this work
If more than one of these is true, this is usually the service that fixes it.
- Your core process runs on a spreadsheet that more than one person edits
- Answering a routine question means exporting a CSV and pivoting it by hand
- You pay for a SaaS tool where you use one module and fight the other nine
- Nobody can say who changed a record, or when
- Onboarding a new hire means teaching them a set of workarounds
Four steps, in that order
The same sequence on every engagement, because each step is what makes the next one cheap.
- 01
Scope
We work out what you are actually trying to change, what the first release has to include, and what it does not. You leave with a written scope and a fixed price.
- 02
Design
Flows first, then screens for every state. You see the interface and can click through it before we write the code it would cost real money to change.
- 03
Build
Weekly builds on a live preview URL. You watch it come together instead of waiting for a reveal, and course corrections stay cheap.
- 04
Deploy
Pipeline, monitoring, and backups go up with the product. We stay on for the first weeks of real traffic, because that is when you learn what you actually built.
What clients ask before signing
- Why not just buy an off-the-shelf tool?
- Usually you should, and we will say so if one fits. Custom earns its cost when the process is the thing that makes you competitive, when you are licensing nine modules to use one, or when the tool simply cannot represent something central to how you work. Those cases are real, but they are the minority — and we would rather lose the project than build you something you could have licensed.
- Can it connect to the systems we already use?
- Yes — accounting, CRM, payment processors, warehouse systems. Integrations get retries and dead-letter handling, so a third-party outage means a delayed sync you can see and replay rather than data that silently vanished.
- What happens to our existing data?
- Migration is part of the project. We import from the spreadsheets or the old system, and we rehearse it more than once before cutover, so the first real migration is never the first migration.
- How do permissions work?
- Roles are designed with you during scoping, and every write is recorded with the user and a timestamp. For most operations the audit trail turns out to matter more than expected — usually the first time something is disputed.
- What happens after it is built?
- Handover, documentation, and a maintenance arrangement if you want one. The code is yours either way, on your repository and your infrastructure.
Usually bought alongside
Most projects need more than one of these. These are the ones that pair with the work above.
API & Backend Development
The part nobody sees and everybody depends on: typed APIs, sane data models, and integrations that fail loudly.
Read moreUI/UX Design
Interface design that starts from what your users are trying to finish, then earns its personality on top.
Read moreDeployment & Maintenance
Ship on a pipeline, watch it in production, and know within minutes when something breaks — usually before your users do.
Read more
Need custom web applications? Tell us the problem
Describe what you are trying to change rather than what you think you need built. You get a scope, a fixed price, and a start date — usually within two working days.